Profile teams at the 21st edition of SIRHA Lyon

The world's leading gastronomy event took place from January 19 to 23, 2023 at Eurexpo: the International Exhibition of Catering, Hotels and Food brought together 4700 exhibitors and brands for this 21st edition. Profil was in charge of the event's reception.


Management of the SIRHA Lyon reception

During 5 days rich in meetings, innovations, contests and masterclasses, Profil hosts and hostesses welcomed more than 200,000 visitors at Eurexpo Lyon.


The Profil reception agency managed : 

  • General welcome with the scanning of entrance tickets
  • Orientation and information in several languages (French, English, Spanish, German)
  • The reissuing of badges
  • Reception of journalists and partners
  • Reception and checkrooms for the Premium Lounge area
  • Ticket sales on site and cash management
  • Outdoor orientation and parking

Profile hostesses and hosts at the service of our customers

During the SIRHA, many exhibitors called on Profil to represent their brand by welcoming visitors, providing them with information and offering them refreshments.


In addition to the show, our hostesses and hosts were present at prestigious events to guarantee a remarkable welcome :

  • Great Chefs' Dinner at the Abbaye de Collonges ;
  • SIRHA exhibitors and partners evening at the Halles Paul Bocuse;
  • Closing Party of the Bocuse d'Or competition at Matmut Stadium.